Celebrating its 7th year, the Business of Sport Summit is the most senior and significant gathering of sports industry executives in Australia.

Consumer engagement, sports-entertainment, sponsorship and broadcasting are changing on a global scale, upsetting traditional business models and creating new opportunities for growth and fan engagement.

Combined with today’s competitive pressures, Sports Leaders have to formulate a unique value proposition that sets it apart, and translates into real business advantage.

Bringing together the nation’s leading Sports executives, this is the ideal platform to examine the industry trends ahead, and to determine the strategies and tactics to innovate, grow and succeed off the field.

Why attend?

This event features an ambitious, business-focussed sports agenda with over 40 C-Suite perspectives from the highest levels of the Sports industry in Australia. In a closed, invitation-only format, delegates will benefit by interacting and learning directly from local and international sports executive.

  • Learn from the national and international leaders shaping modern sports business
  • Discover first hand experiences on new approaches, differentiators and concepts from industry leading sports businesses
  • Acquire actionable insights for your sports business in a changed & fan-led world
  • Understand new and upcoming consumer trends, sponsorship strategies and global events
  • Gain actionable insights for your sport business in this competitive environment
  • Network with a premium audience of sports executives, where CEOs talk to CEOs in a five star environment
  • Hear directly from the leading league and club CEOs, sponsors and broadcasters in the region
  • Determine the year ahead in Sport

Gain access

// 6+ keynotes
// 2 Powerful days
// Executive learning agenda
// 35+ industry speakers
// 300+ executives
// 5 Star networking environment


Ricardo Fort
Vice President, Global Sports Partnerships
The Coca-Cola Company (USA)
David Gallop AM
Chief Executive Officer
Football Federation Australia
Sandy Weil
Director of Sports Analytics
Kroenke Sports & Entertainment (USA)
Nick Bice
Chief Technical Development Officer
Volvo Ocean Race
Catherine Harris AO PSM
National Rugby League
Marne Fechner
Chief Executive Officer
Netball Australia
Matt Carroll AM
Chief Executive Officer
Australian Olympic Committee
Scott Jendra
Chief Information Officer
Australian Football League
David Koch
Port Adelaide Football Club
Dr Adir Shiffman
Executive Chairman
Catapult Sports
John Harnden AM
Australian Grand Prix Corporation
Ray Gunston
General Manager, Finance, Corporate and Special Projects
Australia Football League
Andrew Abdo
Chief Commercial Officer
National Rugby League
Clive Dickens
Chief Digital Officer
Seven West Media
Patrick Kidd OBE
Chief Executive Officer
Invictus Games Sydney 2018
Matt Finnis
Director & Chief Executive Officer
St Kilda Football Club
Nick Vanzetti
Managing Director – Australia
ESL - Turtle Entertainment
Gavin Kirkman
Chief Executive Officer
PGA of Australia
Richard Heaselgrave
Commercial Director
Tennis Australia
Scott Munn
Chief Executive Officer
Melbourne City Football
Jeremey Loeliger
Chief Executive Officer
National Basketball League
Scott Barlow
Chair of the Board
Sydney FC
Finn Bradshaw
Head of Digital
Cricket Australia
Marina Go
Wests Tigers Rugby League Football
Barry McNeill
Chief Executive Officer Catapult Elite - EMEA & APAC
Catapult Sports
Andrew Stark
Chief Executive Officer
Surfing Australia
Olly Wilton
Head of Sports Partnerships
Twitter Australia
Andrew Fagan
Chief Executive Officer
Adelaide Football Club
Darryl Woodford
Fantasy Insider
Ryan Kaveney
Chief Commercial Officer
GWS Giants
Commodore John Markos
Sydney Hobart Yacht Race Committee
Adam Elliott
Director Network Sales
Seven West Media
Professor Hans Westerbeek
College of Sport and Exercise Science and the Institute of Sport, Victoria University
Neil Wilson
Victoria Racing Club Treasurer & Interim Chief Executive
Victoria Racing Club
Daniel Ringland
Head of eSport & Competitive
Riot Games
Cian Moynihan
Chief Information Officer
Australian Olympic Committee
Sarah Chibnall
General Manager, Communications
Swisse Wellness
Simon Hawk
Sponsorship Manager
Etihad Airways
Luke Bould
Head of Commercial, Marketing & Digital
Football Federation Australia
Danny Townsend
Chief Executive Officer
Sydney Football Club


  • The Changing Sports Landscape in 2018
  • The New Executive: Leadership in a Changing Sports World
  • High Stakes, High Expectations: Boosting Sports Business through Responsive Leadership
  • Capturing the Wow Factor: The New Frontier for Extraordinary Sports Events
  • Powerful Partnerships: Modernising and Optimising Sponsor Relationships
  • From Visionary to Practical: Technology, Data and Innovation in Sport
  • Market Momentum: New Opportunities for Growth and Monetisation
  • Powered by Passion: Energising the Experience and Engagement of Fans
  • Digital is Pivotal: Unlocking Revenue Potential and Strategic Advantage
  • Upgrading the Speed, Scale & Power of Sport
  • Nurturing People, Passion & Purpose
  • Embedding a Fan-First Ethos
  • Fast-Tracking Future Developments in Sport
  • Preferences, Products & Payoffs in Demanding Times



Polar is the leading pioneer in heart rate monitoring, activity trackers and training programs.  With nearly 40 years of experience and a proud heritage in innovative physiological and sports medicine research, Polar caters to all levels of fitness by offering a comprehensive product range including cycling computers, wearable sports devices and activity trackers, training apps and online services.

Celebrating its 7th year, the Business of Sport Summit is unparalleled in the level of delegates and speakers it attracts.

From knowledge sharing, to brand exposure and lead generation, sponsors have an effective platform to engage this decision making audience, before, during and after the event.

As marketing platform to demonstrate expertise, credibility and grow your business within the Sports industry, the Business of Sport Summit offers unrivalled cut-through.

Angel Gomez – Commercial Manager
Tel: 02 8090 4363
Email: angelg@connectevents.com.au


Sofitel Wentworth Hotel
61-101 Phillip Street,
Sydney NSW 2000, Australia.


To receive a discount on rooms. Contact reservations directly on (02) 9228 9188 or H3665@sofitel.com and quote BSS2018

Click here to view full map


Packages Early Bird Price Per Delegate (ends 8 December) Standard Price Per Delegate (from 9 December)
Sports Executive: 1-2 Delegates $1800 + GST $2200 + GST
Sports Executive: 3-5 Delegates $1620 + GST $2020 + GST
Sports Executive: 6-9 Delegates $1440 + GST $1840 + GST
Sports Executive: 10+ Delegates $1260 + GST $1660 + GST
Need to convince the boss? Download the Approval Form
  • Terms & Conditions

    Connect Events is part of Connect Media Group Pty Ltd

    Delegate Package:

    Delegate Pass includes access to all sessions, refreshment breaks, networking lunches, networking drinks reception, and access to speaker presentations. Please note: not all speakers choose to provide presentation papers. One delegate pass is entry for one person only, passes cannot be shared. Organiser’s reserve the right to deny entry to anyone not registered.

    Payment & Discounts:

    Payment of invoice is due within 7 days of registration. A 3% surcharge is payable for all credit card transactions. Only one promotional discount code can be applied per registrant. Payment in full is required by the first day of the event. Please note: Registrations made within 7 days of the event can only be paid via credit card.

    Organiser’s Rights:

    Connect Media Group endeavours to ensure the conference programme and speaker line-up is correct at the time of the event. All advertised details are correct at time of publishing. Due to unforeseen circumstances Connect Media Group reserves the right to alter the programme prior to the event without notice. We also reserve the right to cancel or postpone this event when full refunds will be issued. Connect Media Group reserves the right to deny access to any individual that engages in or is alleged to engage in practices that are considered unprofessional and inappropriate for a business conference. We reserve the right to deny access to delegates that may affect the client / vendor ratio of attendance in favour of the interests of sponsors and commercial partners of the event.

    Photography and Video

    Connect Media Group may take photographs and/or video of the event you are attending and in doing so your image may be included in the photographs and videos reproduced and distributed by Connect Media Group in any medium to any part of the world.  By attending the event you irrevocably agree to submit your image for reproduction by Connect Media Group in distributing marketing material and/or video footage of the events. Should a delegate not agree to the above image release, they must advise team@cmgroup.com.au

    Cancellation Policy:
    A substitute delegate is welcome at any time provided the request is made in writing. A full refund less a $250 (GST Inclusive) processing fee is applicable on cancellation requests made in writing within 10 days of registration. No refunds are available for cancellations made more than 10 days after registration.

    Full payment is required within 7 days of registration – if payment is not received in this time and cancellation is requested more than 10 days after registration – payment is to be honoured.

    Privacy Disclosure:

    We take your privacy seriously. Information collected on this registration will be held in the strictest of confidence on a secure database. This information may be used in order to contact you regarding future events, product development and services offered. If you do not wish to be contacted please email team@cmgroup.com.au To view our full privacy policy please visit: http://www.connectmediagroup.com.au/privacy-policy/

  • FAQ

    What’s included in my delegate pass?
    A Delegate Pass includes access to all sessions, refreshment breaks, networking lunches, networking drinks reception, and access to provided speaker presentations.

    Is there a group booking discount?
    Yes – groups of 3 people or more are entitled to a discount. Full discount information is available on our registration page. If you have any questions about how group bookings work, please contact team@cmgroup.com.au

    Can I transfer my pass?
    A delegate pass is entry for one person only, passes cannot be shared. A substitute delegate is welcome at any time prior to the event, provided the request is made in writing to team@cmgroup.com.au

    How do I receive my delegate pass?
    Following the completion of your registration and payment, you will receive an email confirmation. We will contact you via email one week before the event to provide final information regarding your participation. Delegate badges and all event material will be provided upon arrival at the event – nothing will be sent in the post.

    Is media registration available?
    No, this is a closed and confidential event. Media registrations are not available.

    Cancellation Policy
    A full refund less a $250 (GST Inclusive) processing fee is applicable on cancellation requests made in writing within 10 days of registration. No refunds are available for cancellations made more than 10 days after registration.

    Will there be a delegate list available?
    No, Connect Events does not provide delegate lists to attendees.