15-16 June 2021
RACV Club Melbourne
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Firmly established as the singular agenda-setting event for Australia’s Sport industry, the Business of Sport Summit is returning in December with renewed ambition to build business resilience.

As our operating environment corrects and the sector begins to unlock, the Summit presents an enviable opportunity for the nation’s Sport leaders to connect, combat shared challenges, and leverage opportunities emerging from the upturn economy.

Together, we will interrogate the forces shaping the profession, from unleashing the power of fans to digital ecosystems, broadcasting innovation and live experiences, all with the intent of charting a new path to progress.

Why Attend

  • The Business of Sport Summit secures national and global speakers of unmatched quality and immense authority. Our attendees are charged with shaping the conversation, armed with an array of real-time engagement tools.
  • Every session is independently moderated to facilitate candid discussion and debate, and the programme is designed to provide attendees with valuable opportunities to connect in-person on the business that matters.

Gain Access

35+ Industry Speakers
2 Powerful Days
Executive Learning Agenda
12 Keynotes
150+ Sports Business Executives
5-Star Networking Environment

Past Speakers



2020 Event Partner | www.marketplacer.com
2020 Platinum Sponsor | www.telstra.com/broadcastservices
2020 Associate Sponsor | www.sportforall.com.au
2020 Associate Sponsor | www.sportnsw.com.au
2020 Associate Sponsor | www.vicsport.com.au

Marketplacer is a global technology Software as a Service (SaaS) platform which enables our customers to transform into scalable, online marketplaces.

Marketplacer has launched over 70 marketplaces, connecting over 16,000 businesses worldwide. In today’s climate, retailers, brands, distributors, franchises and communities are implementing marketplace strategies that scale beyond physical stores and inventory holdings.

They are implementing strategies such as shipment from drop-ship sellers, adding new categories, third party range extension, consolidating markets and rolling out modern revenue models like recurring memberships. By partnering with Marketplacer, our customers save time and scale faster, beyond the constraints of capital inventory to become the destination for their customers.

Our customers include Western Bulldogs, Fishbrain and BikeExchange. Over 10+ years of marketplace expertise ensures we deliver on our promise: to make it easier to create successful, scalable and limitless online marketplaces by connecting buyers and sellers.


Telstra is a leading telecommunication and technology company offering a wide range of services in Australia and globally. Telstra Broadcast Services brings a dedicated team of media industry professionals and high performance media networks to help securely take live sports content from stadiums to screens.


The Confederation of Australian Sport (CAS) was established in 1976 to advance the interests of the Australian sports community and to give the industry a united voice in discussions and negotiations with governments and key stakeholders. Our overriding aim is to contribute to the development of a society in which the social, economic and health benefits of widespread participation in sport and recreation are recognised and valued by all.


The NSW Sport Federation (now trading as Sport NSW) is the industry body for sport in New South Wales. We are an independent not-for-profit organisation, representing NSW sporting organisations as The Voice of Sport.

The Federation was established in 1991 by New South Wales state sporting organisations, to be the united and collective voice of sport, to raise and respond to issues that impact on all levels of sport and to foster the future development of sport in New South Wales.


In simple words – Vicsport’s aim is to get as many people in Victoria engaging in sport and physical activity as possible. We are the peak body for sport and active recreation in the state and work closely with the Victorian Government to promote the many benefits sport has to offer.

For over 30 years Vicsport has provided advice, assistance and support to its members and the broader sports community. Through our extensive network, Vicsport’s constituency includes 16,000 clubs and associations and over 3.9 million participants including paid staff and volunteers who make a significant contribution to the social, physical, mental and economic wellbeing of the Victorian community.

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Why Get Involved

Celebrating its 10th year, the Business of Sport Summit is unparalleled in the level of delegates and speakers it attracts.

The Summit is driven by an ambitious business agenda, and our audience is screened for seniority to ensure you are networking with the minds shaping business. Our limited keynote and moderated panel speaking opportunities will effectively embed you in this top-end business community. Digital and physical brand activations, as well as consultations in dedicated activation spaces further enable you to engage with this decision-making audience.

As a marketing platform to demonstrate expertise, credibility and grow your business with senior sports management professionals, the Business of Sport Summit offers unrivalled cut-through.

This event was sold out in 2020

Jack Martin – Commercial Manager
Tel: 02 8004 3172
Email: [email protected]

Venue/Accommodation Details

  • Venue
  • Accommodation

RACV club for all Melbourne

501 Bourke St, Melbourne VIC 3000

Click here for more information


Reservations are to be made on an INDIVIDUAL basis. Event attendees are asked to:

  • Call the Reservations Department at the RACV City Club directly on (03) 9944 8888, option 1 then option 2 and quote the Group / Event reservation #9510227.
  • Provide a deposit of one night’s accommodation on credit card to be processed at time of booking. Any cancellations of room night bookings within 48 hours of arrival date will incur a cancellation fee of one night’s accommodation.
  • Full payment of accommodation and incidentals will be processed on check out.

Pricing and Discounts

Early Bird Registration
(until 09/04/2021)
$995 + GST
$1,990 + GST
Standard Registration
(from 10/04/2021)
$1,195 + GST
$2,390 + GST

Please note if you are a Service Provider to retail professionals, email [email protected] to register.


Buy one pass, get one FREE. Offer ends 16/02/2021 & is strictly limited to the first 200 Live Event Passes. Discount will be applied at check-out.




We are continuously following the advice of the Australian Department of Health. The health and safety of our delegates, partners and staff remains our number one priority.

Health and Safety Measures in place include:

  • No International attendees. International Keynote Addresses conducted remotely via live-link as indicated in the programme.
  • Total attendance capped with strict adherence to physical distancing measures, including traffic management and spaced seating configurations within the venue
  • As an invitation-only event, delegate contact details are acquired prior to commencement, and on-site attendance is recorded. Delegates are encouraged to download the COVIDSafe App
  • Event located at an industry-leading venue with precautionary sanitation measures, including regular cleaning of all surfaces; increased awareness and provision of sanitiser; and continued rigorous adherence to ISO and HACCP food safety management standards within all culinary services

For any other questions, please contact [email protected]

We look forward to delivering this event for you.

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